In the spirit of cultivating festive joy, GoodRx endeavored to sprinkle some seasonal magic during the 2023 holiday season. Their heartfelt mission? To surprise and uplift the spirits of healthcare agency employees in both the Philadelphia and New York City markets. The Broads partnered with RMNG to bring this vision to life by orchestrating a thoughtfully designed food truck, serving complimentary warm lunches and cozy coffee each week, taking place from the week after Thanksgiving through Christmas. Utilizing an engaging HCP Media trivia game within office lobbies, agency employees reveled in lighthearted fun and seized the opportunity to secure premium prizes in a new take on the standard “lunch and learn.” The program resonated beautifully, with eager crowds forming lines down the street, anticipating a blend of good news and good cheer!