THE ONE WHERE WE HOSTED THE HAPPIEST HOUR

2025

PROJECT MANAGEMENT // BUDGET MANAGEMENT // VENDOR LIAISON // ONSITE EXECUTION + MANAGEMENT

Pre-registration sold out on Resy

Hundreds of guests throughout the event day and venue was at capacity every hour

Pre-registration sold out on Resy Hundreds of guests throughout the event day and venue was at capacity every hour

The Breakdown

We turned Dry January Into a Celebration with Edelman, Emergen-C, and Dante West Village.

Who says Dry January has to be dull? Partnering with our friends at Edelman and Emergen-C, we transformed Dante West Village into the ultimate Dry January Happier Hour—where mocktails, mingling, and fun vibes took center stage.

On Quitters Day, we rolled out three signature Emergen-C mocktails, paired with delicious bites from the iconic Dante kitchen, to keep the energy high. Guests got in on the action with custom bar games, quirky conversation starters, and, of course, the chance to really stick to their New Year’s resolutions in style.

The true magic came from our host, Anna Sitar, who wasn’t just behind the bar mixing drinks—she was mixing it up with everyone! Her lively personality and infectious energy made the event even more memorable, adding the perfect finishing touch to an already fantastic day.

And as a sweet send-off, guests left with exclusive gift bags packed with Emergen-C and recipe cards so they could keep the mocktail magic going at home. Cheers to a Dry January that’s anything but boring!