
The One Where We Designed a Tradeshow Booth as Refreshening as the Soda
2023
CREATIVE DESIGN AND STRATEGY OF OVERALL ACTIVATION AND BUILDOUT // LOGISTICS // VENDOR MANAGEMENT INCLUDING ALL F&B NEEDS // ONSITE MANAGEMENT + EXECUTION

MAXIMIZED USE OF A SMALL ACTIVATION SPACE
MONOCHROMATIC EYE-CATCHING DESIGN
MAXIMIZED USE OF A SMALL ACTIVATION SPACE MONOCHROMATIC EYE-CATCHING DESIGN

The Breakdown
CENTR makes non-alcoholic functional beverages that can take any part of your day to the next level with their natural ingredients. At the Natural Products Expo West, The Broads designed a custom, color-blocked booth to draw guests' attention while keeping the overall look in line with CENTR’s established branding. At the booth, guests sampled drinks, took home some swag, and learned about CENTR Enhanced - their functional beverages made with all-natural ingredients that support better cognitive function and boost your mood!